
US Console Hardware Sales Hit Multi-Year Lows Amid Rising Prices
Data from Circana’s US Retail Tracking Service reveals a significant downturn in the American gaming hardware market for the year-to-date period ending August 2026. According to industry advisor Mat Piscatella, Xbox hardware unit sales have plummeted 33% compared to the previous year, marking an all-time low for the platform in the United States.










