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Kaz Hirai, who served as President and CEO of Sony from April 2012 to April 2018, recently shared insights into his leadership style during an interview with NikkeiXTrend. Known for his relaxed demeanor, Hirai discussed the challenges of managing the PlayStation division while navigating corporate pressures.
During his tenure as President of Sony Computer Entertainment, Hirai frequently clashed with Howard Stringer and other corporate executives. He famously dismissed directives from headquarters, telling them that their instructions were irrelevant because the PlayStation division operated with its own distinct identity.
Hirai emphasized that PlayStation required autonomy to make effective decisions. He maintained that the division could not simply follow every mandate issued by the central office, prioritizing the specific needs of the gaming business over rigid corporate alignment.
Beyond his executive interactions, Hirai focused on direct communication with staff. He traveled to various global offices to understand team conditions, demonstrating a leadership approach that valued employee engagement alongside his firm stance against corporate interference.


