Key information

SOOP has officially entered into a business agreement with Jeungpyeong County, North Chungcheong Province, aiming to revitalize local culture and content development.

The collaboration leverages SOOP's platform and production capabilities alongside the county's tourism resources. Planned initiatives include joint content creation, streamer-led promotion of local facilities, and increased interaction between streamers and residents.

Proposed activities feature relay busking, festival explorations, and live events. These programs are designed to allow streamers to showcase local spaces while facilitating engagement between residents and online users.

The partnership builds on previous efforts, including a relay busking event held in September. Additionally, on the 21st, the Jeungpyeong Culture Center hosted the 'Amuso' music show, featuring performances by crews such as Prism and Mongru.

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