معلومات أساسية
King & Prince member Kaito Takahashi debuted as a solo artist under the name KAITO on the 5th of this month. This choice led to friction with fans of the Vocaloid character KAITO, as the identical hashtag usage caused search difficulties for the community-driven Vocaloid content.
Universal Music Japan officially intervened on the 15th regarding the ongoing hashtag dispute. The label announced that Takahashi's first EP, titled SALT BOY, is scheduled for release on November 25.
To resolve the confusion, the label requested that fans transition to using the specific hashtag #KAITO_SALTBOY when discussing the artist's solo project. This move follows previous statements from the label acknowledging that while tag overlap is difficult to avoid entirely, mutual respect between fanbases is essential.
Prior to this official guidance, community members suggested alternative solutions, such as muting specific terms or appending the artist's full name to tags. With the introduction of the new official hashtag, the company aims to conclude the controversy surrounding the shared identifier.
