Mahalagang impormasyon
On 20, Kakao announced a significant update to its KakaoTalk Channel platform, focusing on the Channel Home and News sections. This redesign aims to provide partners with more flexible configuration options while improving content discoverability for users.
The update introduces a Content-type Channel Home, which displays posts and short-form media in a grid-based feed. Users can now scroll vertically through content to browse various updates seamlessly. Partners can choose between this new layout and the traditional general format to best suit their brand identity.
New Card-type News allows partners to attach up to 40 photos or videos, which users can swipe through horizontally. These cards support individual links and location data for better integration. Additionally, the editing process has been streamlined, allowing creators to handle previews and publishing settings on a single screen.
Kakao has also expanded Business Channel eligibility to include individuals with professional qualifications. Approved partners can now utilize a Career Card to highlight their expertise. According to Kakao Business domain leader Hwang Jun-yeon, these enhancements are designed to enrich content presentation and facilitate smoother communication between partners and their channel followers.
